Imagine

Opening Your Imagination: Ideation through Installation

Our lives are attached to our phones. How we make plans, throw events, share the memories of those events, and now how we ideate.

Ideas come to life through inspiration. You can be inspired by what someone said and start to imagine what you will create. You can be inspired by something you saw, morphing your idea into a variation or a take on something that has been done. Or you can create from scratch. But when you’re asked to create something from nothing, the task feels daunting. Your natural inclination is to take from an existing idea, trend, or theme, so rarely does an idea actually come from nothing. You must start somewhere.

In our world, we can work from a space, a backdrop, a single color, an accessory, or maybe even something we want to wear while we are surrounded by the finished art we’re trying to create. Once we mentally start down this path, our mind is limited by the ideas, memories, or mental images in our minds, but by using technology like AI or even the use of changing color, props, and so forth, we can begin to open our eyes to something we’ve never seen before.

We’ve all been there where we imagined something and it didn’t turn out like we thought it would, for better or for worse. Think back to the first time you created something that you really loved. What feelings did it provoke in you? Why was it different from what you previously created? What if you could feel more of that? What if you had an “idea sparker”?

Are you becoming indifferent to most of what you see on Instagram and are only stunned or wowed every once in a while?

Experiment with bold choices and unexpected pairings. Discover a palette that goes beyond the typical Pinterest image. In a competitive market, stand out through how you engage with your client and make every interaction a discovery. Kill negotiation from the get-go by standing out with the ability to deliver something great from ideation through installation.

SOURCE: Fanfaire

Fanfaire is the first (and only) end-to-end solution reimagining how events come to life. Through an interactive, visual, and customizable buying experience, event pros can accelerate sales, streamline bespoke event creations, and say ‘yes’ to more possibilities.